Krista brings more than 15 years of experience in economic development, business advisory services, and community engagement. She is currently the Manager of the Central Okanagan Economic Development Commission (COEDC), where she has led strategic initiatives focused on workforce development, business retention and expansion, innovation, and investment attraction for that region since 2016.

Known for her collaborative leadership style, Krista has built strong partnerships across industry, government, and post-secondary institutions throughout British Columbia. Her experience connecting businesses, entrepreneurs, and community organizations has helped drive economic growth and strengthen regional resilience.

Prior to joining the COEDC, Krista supported entrepreneurs across British Columbia as a loans analyst and business advisor, with a particular focus on advancing women-led enterprises. She has also served on several regional boards and advisory committees focused on innovation, education, business support and economic development.